John Good Group is a 193-year-old family business with deep roots in maritime, travel and logistics.
With three centuries of international trade to its name, the company’s founder, John Good, used his seafaring experience to establish a thriving business.
Now in its sixth generation of family ownership, John Good Group has diversified significantly and is a trusted expert in business evolution, growth and strategy.
Following a business restructure in 2021, the organisation underwent a significant transformation. With a new leadership team, they set about building an entirely fresh central services function from scratch, covering marketing, finance, HR, and more.
Today, John Good Group operates as a diverse portfolio business with multiple divisions spanning corporate travel and leisure, warehousing and haulage, maritime services, technical services, and e-commerce.
The company has a distinctive culture characterised by strong family values and long-serving employees, with many businesses acquired as family-run operations.
However, this growth presented a significant challenge.