Martin spent five years in the military before moving into the commercial world, eventually reaching a senior leadership role at Gartner — one of the world’s largest and most respected global consulting firms.
It was a formative experience. But over time, something became clear.
Martin spent years watching organisations invest thousands in technology. His teams sold software that helped businesses hit commercial goals. Sales targets. Revenue growth. Output. And the technology delivered. But the investment stopped there. No one looked at the human being behind the performance. The motivations, the behaviours, the responses under pressure, the self-awareness that separates someone who performs consistently from someone who performs occasionally.
Martin believed there was a better way. A human-centred approach to development that starts with understanding people. Why they think the way they think, why they behave the way they behave, and how that understanding unlocks performance in a way that technology and targets alone never can.
So in 2015, working from a single shared desk, he built T2.
Over the past decade, T2 has grown into an established leadership development consultancy, working with over 250 organisations and more than 100,000 learners across the UK and internationally. Clients include INEOS Grenadiers, Baxter Storey, West Midlands Fire and Rescue Service and ADP.
The belief that started it all hasn’t changed.
