Elevating Sales Teams in Hull: How T2 Transformed Latus Group’s Performance with a Bespoke Communication Workshop
At T2 – The People Performance People, we believe that real transformation starts from within. We work with teams to help them unlock their true potential—and recently, we had the privilege to do just that with a fellow Hull-based organisation, Latus Group.
See how Latus unlocked confidence, clarity, and next-level performance—in their own words.
This wasn’t just another training session. This was a tailored, targeted, and transformational experience designed specifically for the Latus Group's Sales Team, led by our expert consultant Scott Morrison. The result? An energised, confident, and strategically sharper team ready to elevate their conversations, pitch with clarity, and connect more powerfully with clients.
Watch the full video to hear what the team had to say about the experience.
Why Latus Group Chose T2
Latus Group is a forward-thinking healthcare company based right here in Hull, dedicated to redefining workplace health and wellbeing across the UK. Their sales team is the heartbeat of that mission—tasked with communicating complex healthcare solutions to businesses of all sizes.
But even great teams sometimes need a fresh lens, a new perspective, and an outside expert to help sharpen their tools. That’s where we came in.
After speaking with the leadership team at Latus, it became clear they didn’t want an off-the-shelf sales course. They needed something more nuanced, more human—a session that not only improved sales techniques but also built confidence, refined communication styles, and made every individual feel heard.
What We Delivered: Bespoke, Bold, and Built for Impact
The session was far from generic. We designed it with laser-focus on performance psychology, strategic communication, and sales confidence.
Our consultant, Scott Morrison, brought decades of experience to the table, along with a high-energy, no-nonsense style that instantly connected with the group. From individual speaking drills to team-based storytelling exercises, the day was packed with insights, actionable techniques, and moments of genuine self-discovery.
Here’s a taste of what we worked on:
Speech refinement: helping each sales member shape their message for clarity and resonance
Confidence coaching: practical tools to overcome self-doubt and speak with authority
Real-time feedback: immediate, constructive insights that made each participant better in the moment
Emotional intelligence: understanding the tone, timing, and tempo of conversations
Performance under pressure: simulating real sales environments to test and develop resilience
Local Roots, National Reach
It’s no coincidence that both T2 and Latus Group are headquartered in Hull—a city known for its resilience, innovation, and community spirit. This shared local connection added a powerful layer of authenticity and understanding to the partnership.
But while we’re proud of our Hull roots, our services extend far beyond East Yorkshire. Whether you’re based in Leeds, Manchester, London or beyond, our approach is always the same: we listen deeply, design thoughtfully, and deliver results that last.
Wherever you are, if you’ve got a team that needs to grow, perform, and lead with confidence—we’re ready.
Don’t Take Our Word For It — Hear It from Latus Themselves Click here to watch the video now
Every team has challenges. But every team also has potential. Whether it’s sales, leadership, communication, or collaboration—T2 is here to help you unlock the best version of your people. Just tell us the problem, and we’ll take care of the rest.
We don’t do one size fits all. We don’t do boring. We create immersive, energising sessions that deliver real impact—just like we did for Latus Group.
Based in Hull? - Let’s meet for a coffee.
Nationwide? Let’s set up a call.
Have a team that’s ready to grow? Let’s design something great together.